H&M AND MARNI COLLABORATION: LA LAUNCH PARTY
Marni to collaborate with H&M
Lust-have Italian label Marni is creating a new collection with high street favourites H&M, launching in 260 stores worldwide and online March 2012
Lust-have Italian label Marni is creating a new collection with high street favourites H&M, launching in 260 stores worldwide and online March 2012.
The collection for men and women features clothing and accessories including shoes, jewellery and scarves.
In a video showcasing one of the looks, the luxury’s brand creative director Consuelo Castiglioni said that collaborating with H&M has been an exciting challenge:
‘I wanted to create a true Marni wardrobe by revisiting all our favourite pieces in signature fabrics and prints,’ Castiglioni said.
‘I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic and adding sporty utilitarian elements.’
SEE MARNI’S S/S’12 COLLECTION HERE
The affordable range includes pleated skirts, cropped trousers and jacquard knits in fabrics ranging from silk to crisp cotton poplin, showcasing the brand’s signature prints and vivid bold colours.
Video: Designer Collaboration With Marni - H&M Spring 2012
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